Identity Theft System
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LifeLock, the leader in providing buyers with proactive identification theft protection, and Symantec whose Norton brand offers Web protection to millions of buyers, challenged NBC’s Celebrity Apprentice reality display and Donald Trump’s cast of celebrities having a very actual issue: assist stop identification theft before it starts. On Sunday, March 28, of 2010, the celebrity women – such as reality star, Sharon Osbourne, Olympic gold medal swimmer, Summer Sanders and singer/actress, Cyndi Lauper will compete with the celebrity men such as rocker Bret Michaels, former Illinois Governor, Rod Blagojevich, and baseball star Darryl Strawberry in a contest which will need more brains than beauty or brawn. “Having been a part of the display last season, we are extremely excited to become welcomed back and given the opportunity to showcase this innovative new product offering,” said LifeLock Chairman and CEO Todd Davis. “The episode is the ideal outlet to demonstrate to viewers how to aid protect their great name.”
